Context
A global pharmaceutical company initiated the implementation of a new Performance Management System. The programme spanned 78 countries and impacted more than 30,000 employees, representing a fundamental change in how performance, development and dialogue were managed across the organisation.
Challenge
The scale and duration of the programme introduced significant complexity. Local maturity, cultural context and readiness for change varied widely across countries and success depended on enabling local roll-out partners to lead adoption effectively — while maintaining a coherent global approach, realistic effort estimates and sustained momentum over multiple years.
My Role
I worked as Change Manager on the project for more than two years, with end-to-end responsibility for the global change management effort. My role covered strategic planning, governance and execution — from estimating change management effort and costs to supporting local roll-outs and measuring end-user outcomes.
Approach
The Change Management Team designed and executed a global change management strategy with a central focus on building local capability. We facilitated global networks of 48 local roll-out partners and more than 200 trainers, equipping them to lead communication, training and adoption in their respective countries.
To support consistent execution, we developed a digital toolkit for local use, ensuring access to ready-to-use communication and training materials. Content was adapted and translated into eight languages..
We delivered train-the-trainer sessions covering both system functionality and process changes — conducted online and on-site across multiple locations.
Milestone planning and progress tracking ensured transparency and alignment across all roll-outs.
Outcomes
The programme enabled a coordinated global rollout of the performance management system, supported by a strong local delivery network and consistent change practices.
Local teams were well-equipped to lead adoption, and continuous measurement of end-user satisfaction provided leadership with insight into how the change was experienced across regions.
Insight
Global transformations succeed when local leaders are enabled to lead change — not just to execute tasks.

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